Tell me a story

AUD $29.70
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How can business storytelling be useful in our day to day workplace communications? In this Sticky Story a presenter is busy putting slides together for an important presentation that argues for a major investment decision. His manager reviews the material and asks him to re-imagine his messaging as a story, to make it more persuasive and paint a picture of the benefits for decision makers. A great 2-minute addition to any conversation about storytelling in business

Suggested Talking Points

  • How is a story different to an argument or explanation?
  • What elements of a story engage people's emotions and attention?
  • When you read a book or go to a film, what kinds of stories get you most involved? What aspects of these stories can we try to emulate in our business storytellling?

2 min 06 sec